Category: Analytics

google analytics dashboad

Google Analytics Dashboards Limitations

In my last few articles, I have explained about basics of Google Analytics(GA) which helps anyone to setup GA account for their Android app and additionally which helps to do segmentations or custom reports . Now...

custom reports

Custom Reports In Google Analytics

Reporting is an important aspect of digital analytics. Different solutions have different ways to generate custom reports. In Google Analytics portal generating a custom report is not more than a cup of coffee. Steps...

segmentation

Google Analytics segmentation tutorial

Segmentation is a digital analysis technique of online business data. With the help of segmentation businesses able to understand Customers usage pattern, most active users from specific age group and so on.  In this...

digital analytics

Basics of digital analytics

Digital Analytics The author of Web Analytics 2.0 and Google Analytics evangelist, Avinash Kaushik, has given an excellent and comprehensive definition of digital analytics: “Digital analytics is the analysis of qualitative and quantitative data...